At Zolla we understand that a broken spoke or a hub that needs dismantling isn’t just an annoyance, it’s the difference between finishing a race and scratching. Between the podium and the Maglia Nera. Our wheels are designed to keep you rolling on all surfaces and over any distance.

Who are we?


Zolla n. Italian. meaning everything from a literal bump in the road, to a tectonic plate. We wanted a name that embodied our mission, to help you make molehills out of mountains. Our wheels are born in Italy with a Ukrainian heart, manufactured around the world, and handbuilt in the UK.


Our philosophy is simple. The fastest wheels are the ones able to take you over the line. The ones that are there for you everyday you are able to train, despite every pothole you come across, and every lump in the road. Strong, yet light, our wheels are for riders of all sizes, carrying all loads, and under any conditions.

Zolla on the Road

Race Through Poland

A 1500km bike race is never going to be easy but I was feeling pretty relaxed at the start of RTPL. 

My bike is tried and tested, the culmination of years of learning and incremental improvement so should be perfect by now – right?

Zolla & Ukraine

Since the unprovoked and inhumane assault on Ukraine in February, we at Zolla have watched in horror. Seeing human suffering anywhere in the world is difficult, but for us this war is particularly close to home. Our amazing hub partner Trailmech, who are an integral part of our wheels, are based in Poltava in Eastern Ukraine.